A hair-drying tool engineered to strengthen hair while it dries. Functional design covers every routine from air-drying to plopping to full towel coverage—without the damage, frizz, or bulky towel you're used to.
This super-light and comfortable hair towel reduce hair drying time by 50 percent, making hair healthier-looking with vibrant color.
Designed with AQUITEX® technology—made from ultrafine fibers split into strands thinner than silk, this hair tool won't grab hair cuticles like a regular bath towel.
HOW TO USE
Flip hair over and place edge on the back of neck
Twist length of towel + tuck for secure drying
Or use flat to plop and dry targeted areas
HOW IT WORKS
Aquis is made of AQUITEX™, a blend of 80% Recycled polyester/20% nylon inspired by the effective moisture-wicking abilities of workout fabrics. With each towel and wrap, AQUITEX™ is thoughtfully and uniquely woven into channels that move water away from your hair quickly and evenly. No rubbing. No heat. Safely dried hair.
CARE
DO hang dry your AQUIS immediately after each use + right after washing
DO machine wash in warm water, on gentle, using minimal liquid detergent
DON'T use chlorine bleach and fabric softener to preserve AQUIS hairtech
THE BRAND
For Britta Cox, "haircare" meant tons of time wasted washing her hair and waiting forever while it dried. Instead of helping her, Britta felt like her routine was holding her back. That all changed when Britta turned her focus to the ski industry. Britta took note of the high-performance fabrics found in ski wear that rapidly wick away moisture to keep skiers dry. Could that technology be applied to haircare?
From that inspiration, Britta developed the first AQUIS hair towel. It was lightweight and easy to use, with a proprietary microfiber called Aquitex® that rapidly wicked away moisture. Britta had found her time-saving solution.
Years later, with her Rapid Dry Towels and Turbans selling over a million units each year, Britta's tech-entrepreneur husband, Suveen Sahib, had his lightbulb moment: their approach to hair drying was to avoid using force and instead find innovative ways to work with hair - perhaps that mentality could be applied the whole hair care routine.
That approach has proven successful, with Britta and Suveen creating a complete line of products that rethink haircare. From that first hair towel, there is now the AQUIS Prime Routine, a haircare system that focuses on hair when it's at its weakest - when it's wet - and works to make every hair strand as strong as possible can be.